Facebook™ Audience Insights is a must have tool for marketers. Facebook™ provides us with a free tool to help us target our ads better called Audience Insights. You can use this to find what pages, websites, media, books and brands your ideal buyers like and which ones you can use in your ad …
The Social Media Playbook
The Social Media Playbook Someone in my Inner Circle asked me a great question. "How do I plan out and schedule my Facebook posts?" Which led me to ask "Are you tracking your buyer persona language and what they need, want or are without? Do you have your outcomes and benefits mapped?" She needs a …
Use This “Make a Copy” Trick To Share Google Drive Documents
Use this "Make a Copy" trick when sharing Google Drive documents When you right click and get the shareable link to your document on Google Drive, you can edit it just a little and allow your readers to make their own copy of it. That way, you still can make changes to the original and they will …
How to fire the Facebook™ pixel when someone scrolls your page
I was asked why content upgrades didn't work, and I wondered if the content was being read and if the reader made it to the bottom of the blog post to see the upgrade. Is your content being read? How can you tell? Scenario: You have the blog post written, and you just KNOW it's going to resonate, …
How to Create a Popup With Button Using Bloom – Without Form Fields
Want to use Bloom for only a button? If you use Bloom from Elegant Themes, there are going to be times that you want just a button. Not a name or email field, but just a button to redirect someone to your sales page, or website. Sometimes we want a pop up to do more. Send people to our offer or …
Instagram Bio Hacks
Want to get noticed when someone searches Instagram? In this video, I show you a few hacks for your Instagram bio to help increase the chances of you coming up in the search feed. What's in a name? Your name field is the place to put what it is you do. Search hashtags and see what people are looking …