It's time to make a decision. Showcase your features and unique value to help them make the right one. It's time to make a decision, so make it easy for them To recap, let's look at the phases we've discussed: Awareness Phase: In this first phase of their journey, they are searching for a …
Marketing
How To Dominate The Consideration Phase
Curiosity may have killed the cat, but it will help you dominate this phase and get them off the hamster wheel of consideration like a boss. A confused mind always says no I'm a big fan of designer bags, shoes and coats but I don't always want to pay full price. I admit it: I'm 2 cents cheaper than …
PAIN POINTS: FINDING YOUR CUSTOMERS’ PROBLEMS
One of the most effective marketing tactics is to create content to address your customers’ pain points (problems). But how do you know what your audience is struggling with, and why does it matter? This post was written by my Course Creator's Inner Circle co-instructor Kim Garnett. You can …
Ask Why 5 Times
In the world of online marketing, asking why is how you find out what your ideal client really wants. In the world of online marketing, we have 3 objectives: Attract | Engage | Convert Sounds easy, yet some get better results than others, leaving them wondering where they went wrong. You have to …