The Social Media Playbook Someone in my Inner Circle asked me a great question. "How do I plan out and schedule my Facebook posts?" Which led me to ask "Are you tracking your buyer persona language and what they need, want or are without? Do you have your outcomes and benefits mapped?" She needs a …
Social Media
Use This “Make a Copy” Trick To Share Google Drive Documents
Use this "Make a Copy" trick when sharing Google Drive documents When you right click and get the shareable link to your document on Google Drive, you can edit it just a little and allow your readers to make their own copy of it. That way, you still can make changes to the original and they will …
Instagram Bio Hacks
Want to get noticed when someone searches Instagram? In this video, I show you a few hacks for your Instagram bio to help increase the chances of you coming up in the search feed. What's in a name? Your name field is the place to put what it is you do. Search hashtags and see what people are looking …
How to Boost an Instagram Post From Your Facebook Page and Get Around the Placement Error
Facebook will now let us boost Instagram posts from our pages, but some are reporting a placement error. Here's how to get around that. It was announced that we can now boost Instagram posts from our pages - nice! However, there are people who are seeing an error when trying to also show their …
How to Nurture Warm Audiences and Keep Their Attention
Warm audiences want to feel like they matter and always be the first to get your best stuff. Don't leave them hanging in the wind to get cold. You should always nurture a warm audience. Why? Because your fans buy and warm audiences always convert better in your ad campaigns, when done right. …
How to Create a Call To Action They Can’t Help But Click
The Call to Action is where you tell them what to do. If you want them to click, tell them! A call to action (CTA) a piece of content intended to induce a viewer, reader, or listener to perform a specific act, typically taking the form of an instruction or directive. It's objective is to get a …